Workflow Docs

Facebook Trigger

Start a workflow when someone comments on a Facebook post.

The Facebook Trigger starts a social workflow when a user comments on a Facebook Page post. Configure the post scope and optional keyword filters.

Two automations (comment vs later DMs)

Facebook comment flows and Facebook Messenger DMs are two separate workflows. One canvas has one trigger.

  1. Comment bot — this trigger. Select Post can be one post or None (all posts). Then Messenger → Reply to Post, then Messenger → Private Reply to open the commenter's DM. This bot does not continue the private thread.
  2. DM bot — a second automation with Pingmee Trigger, Platform facebookMessenger, When To Start Messages Created, then Messenger Direct Message nodes.

Do not put a Pingmee Trigger on the comment canvas. Facebook Trigger never starts on inbox DMs.

When to use

  • Comment automation on Page posts (replies, private replies, handoff).
  • Post-specific campaigns vs all comments on the Page.
  • Keyword filtering for contests or support intents.

Configuration

FieldWhat it doesWhen to use
When To StartComment on Facebook PostFixed for this trigger
Select PostPage post picker or NoneTarget one post or any post
Must Include All Keywords (optional)All keywords required in the commentTight matching
DescriptionCanvas noteTeam notes on the canvas

Select Post

  • Fetches posts from the connected Facebook Page (message, full_picture, created_time).
  • Refresh loads the latest list from the API.
  • None leaves post unrestricted.

Flow behavior

  • Output: Single outgoing edge.
  • Pairs with Messenger actions using Reply to Post or Private Reply in social workflow mode.
  • Default event on node creation: Comment on Facebook Post.

Examples

Public thank-you comment

  1. Select the campaign post.
  2. Connect to Messenger → Reply to Post with a short thank-you Body.

Keyword → private offer

  1. Add keywords coupon, deal.
  2. Messenger → Private Reply with offer text; connect follow-up actions after the user responds.

On this page